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CS-GOAIINSALOfficial Google Curriculum

Google AI Integration for Sales

1 dayILTIntermediateLoading...

Overview

This course equips Sales professionals with the skills to leverage Google AI tools, including Gemini and NotebookLM Enterprise, to draft personalized outreach, refine client communications, analyze sales data, and automate lead qualification and follow-up processes.

What You'll Learn

  • Utilize the core features of Gemini to personalize outreach, enhance productivity, and improve customer relationship management.
  • Apply advanced Gemini capabilities (Gems) to develop highly customized client engagement strategies and proactive pipeline risk analysis frameworks.
  • Leverage NotebookLM Enterprise to securely query and synthesize information from sales playbooks and client logs for tailored proposals and client-specific messaging.

Who Should Attend

Sales Dev Representatives, Account Executives, Sales Managers, Sales Operations Specialists

Prerequisites

Basic Google Apps familiarity, Google Workspace skills, Gemini familiarity, basic NotebookLM skills, Sales lifecycle process knowledge, CRM software familiarity

Products Covered

Gemini for Google WorkspaceGoogle GeminiGoogle Gemini GemsNotebookLM

Course Modules

1

Gemini for Workspace Integration

Topics

  • Use Case 1: Drafting personalized follow-up emails after a meeting
  • Use Case 2: Creating a tailored sales pitch deck outline
  • Use Case 3: Analyzing sales data in a spreadsheet
  • Use Case 4: Drafting initial outreach messages for LinkedIn
  • Use Case 5: Summarizing long email threads or documents for a quick catch-up

Learning Outcomes

  • Identify Gemini features applicable to specific sales tasks and personalized outreach.
  • Demonstrate the use of Gemini to draft tailored sales communications and client-specific messaging.
  • Compare the efficiency of completing sales tasks with and without the integration of Gemini features.
  • Explain the potential time savings and improved client relationship management gained by leveraging Gemini in sales workflows.

Activities

5 use case demos
2

Gemini Gems Integration

Topics

  • Use case 1: Crafting tailored client engagement strategies for Key Accounts
  • Use case 2: Designing customized competitive playbooks and objection handling guides
  • Use case 3: Developing a proactive "pipeline health and risk" scenario analysis framework

Learning Outcomes

  • Analyze the inefficiencies of manual sales processes that custom Gems can address.
  • Design and refine custom Sales Gems using effective prompting techniques to automate specific tasks.
  • Apply custom Sales Gems in relevant use cases to streamline sales workflows.
  • Explain the benefits of creating custom Sales Gems, including efficiency, clarity, and cost-effectiveness.

Activities

3 use case demos
3

NotebookLM Enterprise Integration

Topics

  • Use Case 1: Creating a centralized product knowledge base for Q&A
  • Use Case 2: Deep dive into competitor battle cards and intelligence
  • Use Case 3: Understanding complex client requirements from RFPs/discovery notes
  • Use Case 4: Brainstorming and outlining custom solutions based on past successes
  • Use Case 5: Onboarding new sales hires with curated sales playbooks and best practices
  • Use Case 6: New sales hires: Podcast-powered onboarding

Learning Outcomes

  • Review the steps to upload sales performance data and create a notebook in NotebookLM.
  • Apply NotebookLM to answer specific sales strategy questions using the provided source materials.
  • Differentiate between summaries generated by NotebookLM and manually created ones.
  • Assess the reliability and accuracy of content drafted by NotebookLM by verifying its source citations.

Activities

6 use case demos

What's Not Covered

  • Theory and in-depth explanations of Google AI tools. The course requires a basic-level understanding of the tools and what each one offers.

Upcoming Classes

26 Feb 2026
10:00:00 - 12:00:00 Australia/Sydney
Virtual
12 seats left
Seats:
Request Private Session

Course Details

Course Code
CS-GOAIINSAL
Duration
1 day
Format
ILT
Level
Intermediate
Modules
3
Activities
14
Price
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